Episode 8: Mark Schaefer on the courage to be more human


Welcome to another episode of the Art of Humanity, where we explore creativity + consciousness to allow you and your business to evolve.

In Episode 8, I talk with Mark Schaefer.

Mark is a globally-recognized author, speaker, educator, and business consultant who blogs at {grow} “ one of the top marketing blogs of the world.

mark schaefer

Mark teaches graduate marketing classes at Rutgers University and has written four best-selling books including The Tao of Twitter (the best-selling book on Twitter in the world) and Return On Influence, which was named one of the top business titles of the year by the American Library Association. And his most recent book is called The Content Code.

Mark’s clients include Dell, Adidas, and the US Air Force. He has been a keynote speaker at prestigious events all over the world including SXSW, Marketing Summit Tokyo, and the Institute for International and European Affairs.

Here’s a photo of Mark and I after meeting for lunch on the Rutgers campus in 2013:


In this episode, Mark and I discuss:

  • How Mark’s core values help to create unique content
  • Why “love” is an important part of content creation
  • How he stays grounded amid the “social media celebrity” scene
  • The future of publishing + podcasting
  • Music!

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